GAMILARAAY NON-ALCOHOLIC BEER FOUNDER TALKS DRY JULY

After hearing his six-year-old son asked him to stop drinking “silly drink” on Christmas morning, Gamilaraay man Clinton Schultz made the decision to quit alcohol.

6 years later, the psychologist, chef, and founder successfully kicked the habit.

Not only has he kicked the habit, but from that experience, he created Sobah which began in 2017, as a non-Alcoholic IPA company that uses Indigenous flavours for those who are not interested in alcohol.

The idea for the project came from his own struggle to find suitable, tasty, and non-expensive drinks when going out for drinks with friends.

“I’m not a fan of soft drink and I was really sick of being flogged six bucks every time I go to a bar and ask for soda water and a piece of lime in it.

“I love beer and I’ve always loved the flavour profiles you can get from beer”.

Since then Sobah has moved from leaps to bounds being Australia’s first non-alcoholic craft beer company.

Sobah is a non-Alcholic beverage that infuses Native Indigenous ingredients (Source: Sobah)

Dry July is a month encouraging people to stop drinking for the month of July.

Dr Schultz is very passionate about Dry July, this year the company has partnered with businesses with every can of Sobah they can sell, Sobah will match the sale, with donations going to Dry July organisations.

Dr Schultz will also be co-hosting the podcast “Sobah Life” a podcast about the people who have gone through difficult challenges and who wish to do better.

The podcast’s first episode will go to air on Wednesday, July 21st. Learn more here. Find Sobah’s Instagram here.